Global Business, 3rd edition By Mike W Peng

This post was published 7 years ago. Download links are most likely obsolete. If that's the case, try asking the uploader to re-upload.

Global Business (3rd edition) (Repost)

Global Business (3rd edition) By Mike W Peng
2012 | 636 Pages | ISBN: 1133485936 | PDF | 47 MB

Introduce your students to success in global business today with a strategic approach to international business topics and unique coverage not found in other texts. "Global Business, 3E, International Edition" by renowned international instructor and author Mike Peng, is the first global business book that asks the big question, "What determines the success and failure of firms around the globe?" Peng answers from both an institutional-based view and resource-based view throughout every chapter, bringing an unparalleled continuity to the learning process. The book combines an inviting, conversational style with the latest scholarly research and examples throughout every chapter that reflects the recent global developments. This edition's comprehensive set of cases from Mike Peng and other respected international experts examines how companies throughout the world have expanded globally.

No comments have been posted yet. Please feel free to comment first!

    Load more replies

    Join the conversation!

    Log in or Sign up
    to post a comment.